Community Impact Partnership

SALEM, VA. – The Salem Red Sox and Blue Eagle® Credit Union proudly announce a unique partnership designed to increase positive impact on our community through combined resources and shared values. The Red Sox has named Blue Eagle® Credit Union as the official partner of the Salem Red Sox Community Impact Campaign for the 2016 and 2017 seasons.

“Throughout our history in the valley, the Salem Sox have been extremely supportive and responsive to community needs,” said Ryan Shelton, Red Sox President and General Manager. “In 2015 we sought to take a more proactive approach to these efforts, and actively seek opportunities to engage the community that has been so vital to our existence for more than seven decades.” 

During the 2015 Red Sox season community relations efforts reached a franchise-high, raising $141,106 for local charities through jersey auctions, Pack the Park nights, and various other community-driven events.In addition, Red Sox players and coaches made nearly 200 community appearances while Mugsy, the Red Sox mascot, appeared in over 70 hours of community events.

This newly founded community impact partnership will be key in further advancing the community relations efforts for both organizations.

“Blue Eagle® Credit Union has been an active part of the community for more than 65 years. Teaming up with the Red Sox allows us further reach in making a positive difference and building a stronger community. We’re thrilled to work alongside of an organization that shares our values and commitment to social responsibility. We strongly believe in people helping people, enriching lives, and having fun!” shares Laurissa Grubb, Director of Marketing at Blue Eagle® Credit Union.

Blue Eagle® Credit Unionand the Red Sox “street team” will sport a newly designed logo (shown above) honoring the partnership. The street team will appear at all events that the organizations are involved in within the community, and in-game promotions at LewisGale Field.

Those interested in requesting the Red Sox-Blue Eagle® Credit Union community impact team for an event can contact Chelsea Booth, Community Relations Manager, at or by calling 540-389-3333. More information on the initiative can be found on the Red Sox website,, under the “Community/Special Events” tab. More information on Blue Eagle® Credit Union can be found at or contacting Laurissa Grubb at or 540-855-3639.